Small businesses in Columbus, Ohio are looking to the next phase as the state continues to deal with COVID-19 amid calls for a reopening of the economy. On Friday, some bakeries and barbershops reopened while staying safe. (May 15). AP…
Brands are seeking ways to tell their stories to customers and engage them within several minutes. In the modern digital world, you have even less than a minute to catch attention, stick to memory, and awake an unforgettable spectrum of…
Woman is writing digital marketing strategy. (Getty Images) SAN ANTONIO – With the economy starting to reopen, a lot of local business owners will be launching your summer digital marketing plans. Here are the top reasons why some digital marketing…
An effective digital marketing mix can be used to accomplish several goals. Some of these goals include ranking for keywords, increasing brand awareness and building their social media following. Often the result many businesses are hoping to achieve is to…
Empathy is powerful. The ability to put yourself in another’s shoes to better understand their situation and point of view can build connection and trust. As your small or medium sized business (SMB) moves into the new normal, it’s vital…
This is a really good article from News 4 in San Antonio, TX. Makes a lot of sense and nails it when it comes to what most businesses are doing wrong. With the economy starting to reopen, a lot of…
Motivation is not an issue for J.J. Watt. Winning remains Watt’s number one goal and getting the Houston Texans to the Super Bowl and winning for the city that has embraced him continue to push him entering his 10th season…
The work world has shifted from regular offices to working at home due to the COVID-19 pandemic. For sales organizations, this means moving everything to virtual, including training. Ten years ago, I led a major development project at SRG to…
“It is rather for us to be here dedicated to the great task remaining before us—that from these honored dead we take increased devotion to that cause for which they gave the last full measure of devotion—that we here highly…
Even in the best of times, sales and marketing alignment is not easy. Forrester Research suggests only 8 percent of companies achieve strong alignment. But those that do, enjoy a competitive advantage. Marketo claims alignment makes companies 67 percent better…
