2021 was a record-breaking year for us, even though we had to change directions a time or two. The biggest challenge was doing more on Zoom and less face to face for a 2nd year running. I don’t know you…
Looking Back – Looking Ahead
What Cobra Kai Can Teach a Generation Marinated in Victimhood and ‘Safetyism’
Cobra Kai might be the best show on TV—and much of it has to do with its radical message of individualism and self-reliance.
The Tech Revolution Has Reached Warp Speed
Everybody who knows me, knows that I love everything tech. Deepfakes, privacy-busting cameras, conspiracy theories galore—the pace of change is getting faster, and darker, than ever before. I couldn’t resist posting this article by Nick Bilton that appeared in Vanity…
A Bad Solar Storm Could Cause an ‘Internet Apocalypse’
Read this article this morning in Wired Magazine. My opinion is that it’s not a matter of if, but WHEN. Scientists have known for decades that an extreme solar storm, or coronal mass ejection, could damage electrical grids and potentially…
Senator Rand Paul’s 2022 Festivus Report
(Note: Image Credit: Gage Skidmore via Flickr | CC BY-SA 2.0) Every holiday season, Senator Rand Paul honors the fictional Seinfeld holiday “Festivus,” an annual airing of grievances, with a report exposing how the federal government wastes taxpayers’ money. The…
Marketing strategy vs tactics – why the difference matters
This was posted to Smart Insights the other day and I thought it made sense to post it here. ‘What is the difference between strategy vs tactics?’ is one of the most common questions that ‘crops up’ when I’m running…
Busy But Not Productive
Busy But Not Productive Here’s something that drives me nuts. I believe that many people mistake being busy for being active. However, did you know that you can be busy and not be doing anything of substance? That’s a downfall…
How does digital marketing work for your business?
Over the last few years, digital marketing has exploded into the marketing scene, with a non-trivial impact. Traditional marketers and old-fashioned companies have struggled to keep up with the ever-changing world of Internet marketing as clients, leads and customers become…
Demand Generation vs Lead Generation
This is a great article from my friends at LinkedSelling.It addresses the difference between Demand and Lead Generation. You might be wondering what the heck the difference between these two terms are: Demand Generation vs Lead Generation You might know…
10 Business-to-Business Marketing Mistakes
Learn best practices for B2B marketing by avoiding these mistakes How will this free guide help me and my business? Everyone makes mistakes! Over the last 20 years, we have consulted and trained with many B2B businesses which means we’ve…
