In Q1 of 2021, ebook sales increased 38% for publisher Harpercollins, following a trend of increased revenue earnings for the company. Although this is a snapshot of one publisher’s success, it speaks to a larger movement toward digital content consumption…

One of the most heated arguments that I’ve been a part of was about whether or not Taylor Swift is a good dancer. The first thing you should know about me is that Taylor Swift is my favorite artist. So…

The quality of your CRM data impacts your entire organization, bottom to top. Your marketing teams rely on quality data to segment contacts, personalize messaging, and create targeted campaigns. Your sales teams require accurate data to speak to your prospects’…

I’ve been thinking a lot about strategy lately (well, in between distractions that is). What does that word really mean? Is a digital marketing strategy a piece of paper with a 6-month, 1-year, or 5-year plan mapped out on it?…

Hiring an outside digital marketing agency for your business can pay real dividends Most small and medium sized businesses mismanage or ignore digital marketing due to lack of funds or lack of expertise. They might also feel hesitant to work…

A winning digital marketing strategy can make your business successful or unsuccessful. It doesn’t matter how great your product or service is. If you can’t market it, no one can profit from it. Competition is fierce in the digital space,…

Do you remember the day you started your own business? You have spent months or years developing your ideas. You may have sacrificed a steady job to become a master of your professional destiny. Motivating an entrepreneur was easy, natural…

ATLANTA, GA / ACCESSWIRE / July 23, 2021 / In today’s day in age, we are seeing a greater shift to online business as a whole than we ever have before. In the midst of the global pandemic when the…

Everyone knows that Facebook ads can bring a lifeblood of customers into their business. That’s one of the reasons the social media giant was able to generate more than $84 billion dollars in advertising revenue in 2020. And experts say…

Call it the rise of the Covid entrepreneur . Within the pivotal months between March 2020 and March 2021, more than four million people started businesses . For many, they finally had the time to focus on side hustles —and…