In the ever-evolving world of digital marketing, change is the only constant. Google recently announced that they are turning off websites made with Google Business Profiles. This is a wake-up call for small to mid-size business owners and entrepreneurs. It’s…
Get Ready! Meta Ad Changes Are Coming
Several major changes have impacted ad management and targeting on Meta platforms over the past few years: First, iOS 14 update in 2021 limited advertisers’ ability to track conversions and analyze performance. Meta also removed some interest-targeting options. Next, They…