Far too often businesses of all sizes leave the official job of marketing to, well, the marketing department, which is frequently known as the owner of the business or top salesperson turned into the marketing person. But, here’s a little…
Knowledge is power — especially in the world of sales. Reps’ sales efforts can only stretch as far as their insight and know-how can take them, and product knowledge provides the basis for both. That kind of information is important…
Need to generate more leads for your clients or your own business? (Who doesn’t?) We’ll walk you through the process and help you to grab more leads and nab those sales! How many followers do you have on Twitter? What…
Are you using LinkedIn for marketing your products? Have you heard of LinkedIn product pages? In this article, you’ll discover how LinkedIn product pages can help you build awareness and sales for your products. About LinkedIn Product Pages Introduced in…
Fifteen years ago, when I worked as a product manager at Amazon, Jeff Bezos declared at an all-hands meeting that Amazon was not a retailer — it was a software company. “Our business is not what’s in the brown boxes.…
Thinking of using skippable YouTube video ads? Wondering which TrueView ads you should try? In this article, you’ll discover three types of YouTube TrueView ads to improve lead generation, brand awareness, and sales. Note: This article assumes you know how…
Looking for techniques to scale your Facebook ad campaigns? Should you be increasing your Facebook budget or targeting more audiences? In this article, you’ll discover vertical Facebook ad scaling and horizontal Facebook ad scaling methods that drive more leads and…
sales acceleration It’s no secret that our world is obsessed with efficiency. Everyone is demanding things be done quickly. Instant gratification has become the norm. Heck, you can place an online order and expect the product to be delivered the…
Over time, strategists have recognized the need for a well-defined sales strategy in a fast-paced and competitive environment. A sale is no longer just about selling products over a defined period; instead, sales takes a broader and more strategic approach.…
Opinions expressed by Entrepreneur contributors are their own. Last November a 54-year-old Mike Tyson stepped into the ring for the first time in 15 years to face Roy Jones Jr who was just 3 years Mike’s, well, junior. The exhibition…
