30-second summary: Selligent Marketing Cloud’s third annual global consumer survey index highlights consumer shopping trends, how COVID-19 has changed habits, and what marketers can do to promote customer loyalty and advocacy Sylvie Tongco, VP of Communications and Corporate Marketing, shares four areas marketers can prioritize: Be More Than Informative; Be Helpful Make the Shopping Experience Easy Be the Brand that Keeps on Giving Make Every Interaction Count COVID-19 has turned nearly every facet of life upside-down, and as a result, there are several industries that have suffered significantly over the last six months. Retail is perhaps at the top […]
