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TW3 Marketing

Pandemic speeds up F&I digital training shift

Pandemic speeds up F&I digital training shift

JM&A Group’s classrooms at its Deerfield Beach, Fla., campus are empty now but typically host 12 to 15 dealership employees. The company has pushed up the launch of its online initiative. Legions of representatives, trainers and specialists travel to dealerships across the country every year, visiting personnel and conducting training sessions. Adjusting to the impact of the coronavirus pandemic has been difficult for many of these companies that, just as many of the dealership clients they serve, have pivoted entirely online for sales and training opportunities. Finance-and-insurance training companies have experienced a roller coaster of activity since the pandemic […]

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