Shift7 Digital, the modern digital agency for manufacturers, is sharing insights on the digital marketing landscape for 2021, coming out of a year when a strong digital footprint has never been more important. According to a recent report from investment firm GP Bullhound, the shift from physical to digital stores has accelerated by four to six years as a result of COVID-19, but many were forced to adapt on-the-fly. The same report found that as of Q4 2019, 41 percent of brands did not have a specialized team for managing e-commerce supply chains. Shift7’s primary customer base, manufacturers, has […]
