Technology is developing at a rapid pace; every day, new ideas, updates, algorithms, and techniques are coming up, which digital marketers can add to their arsenal. Digital marketing is all about trying technologies to generate leads and conversions. We are…
There are lots of benefits when social media marketers understand social media demographics. When you have a clear idea of the different audiences using each platform — and the potential audience each platform can reach — you can: Reach the…
Want more ideas for your content marketing? These types of content can help your brainstorming content for your social media channels. As more and more brands are investing in creating content, it is getting harder and harder to catch a…
Grow your understanding of alt text … and grow your traffic. Here’s a look at the oft-ignored alt text and how you can use it to boost search visibility. Have you ever conducted a Google image search and wondered exactly…
Getty Images With the surreal, unprecedented events of 2020 that have bled into the new year, it’s become natural for us to put up emotional barriers. We would love to spend all day thinking about how to help stem the…
Washington’s Nationals highlighted Jon Lester’s durability in the press release on the left-hander signing what is reportedly a one-year/$5M free agent deal with the ballclub in the nation’s capital, noting that in the time he’s been in the majors, “…
Loren Feldman and Bo Burlingham announce the Forbes Small Giants Awards winners at the 2019 Small … [+] Loren Feldman has been writing or editing stories about entrepreneurs for decades. But he was never a businessperson himself. Little did he…
In this episode of the Duct Tape Marketing Podcast , I interview Tripp Lanier. Tripp is a professional coach, author of This Book Will Make You Dangerous, and host of The New Man Podcast: Beyond the Macho Jerk and the…
He’s a senior executive leading a division made up of professionals who are much younger than him and come from different racial backgrounds. He’s committed to helping his team members grow professionally, while generating positive results for the company. But…
Marketers have found that conversational experiences on landing pages (such as chatbots and live chat) convert three-to-four times more than a traditional landing page . Additionally, a report from Juniper Research predicts that by 2023, the adoption of chatbots across…
